SEO, Web Development & AI Automation
Helping Iranian and global businesses build search-friendly products that grow without paid ads — found on Google and cited in AI search alike.
What I do
Full-service digital expertise
From design to deployment — everything you need to ship products your users love.
Web Development
Performant, scalable web apps built with modern stacks — React, Next.js, Node.js, and beyond.
SEO
Technical audits, structured data, and Core Web Vitals tuning that get your pages found, ranked, and clicked.
AI & Automation
LLM integrations, AI agents, and intelligent workflows that save your team hours every week.
Technical Consulting
Architecture reviews, team mentorship, and technical strategy for growing companies.
Live now — maaleto.ir
Maaleto — your life, on your own calendar
A personal life-management platform built for the Iranian calendar, not translated into it. Finance, tasks, habits and calendar in one place, on the web and on Android.
- The Jalali month is a budget boundary, not just a date format.
- Amounts in Toman — no decimals, no rounding errors.
- Weekly stats run Saturday through Friday.
Finance
Income and expenses in Toman, budgets per Jalali month.
Tasks
Tasks, subtasks, projects and labels.
Calendar
Events, recurrence and holidays — Jalali and Gregorian.
Habits
Habit streaks, day by day.
Reports
A monthly wrap-up: spending, budgets, tasks done.
Notifications
Know the moment spending passes a budget cap.
Selected work
Projects that speak for themselves
A curated selection showing range across industries and disciplines.
From my network
Work by collaborators
Projects built by people I work with professionally. These are their own products, shown here with credit — each card links to the original.
In their words
What clients say
Working with Pouya was easy for us. He understood exactly what we wanted from the start, and didn't try to hand us something extra and complicated. The site is much tidier and more useful now, and we can manage it ourselves.
We had started out selling on Instagram, and gradually felt we needed a store of our own. The new site helped us manage orders and products far more tidily, and improved the buying experience for customers as well.
Our main problem wasn't just a shortage of content. The site structure and the SEO needed serious rethinking too. Once the architecture and the content strategy were fixed, organic results gradually started to improve and the traffic we got was higher quality.
This was never meant to be just a new look. We went through the purchase path from the user's point of view and changed the places that caused confusion or drop-off. The result was far better than an ordinary redesign gets you.
Extracting information from documents used to genuinely eat the team's time. What appealed to us was that the AI wasn't used as a showpiece feature — it actually went into the workflow. A large part of what we used to do by hand is automatic now.
Quotes given in Persian and translated here.
From the shelf
What I've been reading
Books I've worked through recently, with the honest pros and cons.
The blog
Thinking out loud
Thoughts on engineering, SEO, and building things that matter.
Ready to build something great?
I'm currently accepting new projects. Let's talk about what you're building and how I can help.